Sharing the Addiction

I love the internet - it is such a leveler! Getting in touch with people who work with different tools has now become very easy and effective.

I have posted a number of times in the past about a favourite photo editing tool of mine called FotoFlexor. It has to be one of the easiest way to manipulate photos and work in layers and it’s FREE online. However, recently I have been concerned about the advertising at the top of the site for ‘Girls Gone Wild’ where woman were topless with only their hands for cover. I decided to try and get in touch with someone from the site about this issue and the email exchange below shows the results:

Hi there,

I wanted to bring your attention to the banner advertising on your site (particularly the Girls Gone Wild ads) that means that we can’t use Fotoflexor for education. I have a number of teachers ask me in my role as an ICT advisor what site will allow them to edit photos and work in layers and FotoFlexor is the obvious choice but the advertising of topless women holding their breasts means that we can’t use it in education.

I’d really appreciate it if you could drop me a line just to let me know if that type of advertising will stay on the site so that I know to advise teachers that they won’t be able to use the application.

I am a HUGE fan of Fotoflexor and voted for it in the web awards and was very excited about using it with students. I do understand that you have to make money as well.

Hi Suzie,

Thanks for your interest in FotoFlexer. I completely understand your concerns and I’m 100% sure we can find a solution. Let me talk it over with some people internally and see what filtering we can do with the ads (to be honest, I didn’t know we had ads like that!). I’ll be in touch with a solution for you shortly.

Hi Suzie,

I tracked down the issue with GGW wild ads, they were running on an Australian regional campaign, which is why I had never seen them. We have instituted exclusions for all “sin” ads in the future (sex, alcohol, cigarettes, anything not appropriate for all ages). We serve a young audience generally and these should never be served on FotoFlexer at all, at any time. The ad company that sells our ad inventory has said that the exclusions should be in place with very little delay and so the issue should be resolved.

I really appreciate you brining this to my attention!

-Neil Warren
FotoFlexer.com

And so a great result! Now I can feel free to recommend FotoFlexor without any further problems. It just shows that it is definitely worth sending a quick email to the people behind the tools if there is something that you think could be improved.

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